Market Critic Review - Kristen Mabey

Market of Immaterial Labours – Reviewer/Critic

The Market of Immaterial Labours was something understood as an exchange of time and labour for a reward. The market was interesting and interactive and something that was enjoyed by many, when progressing through the market people would be required to interact for a reward or form of satisfaction. A quote that related to the market is “Immaterial Labour is the affective labour of human contact and interaction” (Hardt 95). This was understood more and more as the market progressed and as stallholders were requiring participants’ actions to do and create something.

A part of the market that was enjoyable was the quilting where you were making a quilt for a cause. The idea of your labour and creations helping a good cause and also personally getting rewarded with a drink was a really enjoyable stall (see images below).

The market offerings varied from physical creations, such as the quilting stall to actions/experiences in the ‘Constructing Your Image’ stall that required drawing with others to create a collaborated image (see left image below). A third interactive experience, which was particularly enjoyable, was lighting and spinning a wheel to experience an interesting projection (see right image below).

The overall atmosphere from this market was really relaxed and enjoyable, moving throughout the market contributing time and labour for rewards and interaction with different tasks. This market atmosphere was very interesting and enjoyable with the right amount of people to create a positive interactive enjoyable atmosphere.